Friday, May 31, 2013
TROPICAL ROOFING ANNOUNCES A NEW MARKETING DIRECTION WITH ON THE BALL
FOR IMMEDIATE RELEASE
Tropical Roofing announces a new marketing direction with
On the Ball
May 28, 2013 -- HALLANDALE, FL -- Tropical Roofing changed their marketing strategy by reuniting with former partner, On the Ball. Tropical Roofing anticipates this partnership will enhance their marketing and social media presence.
On the Ball previously worked with Tropical Roofing executing branding, social media, marketing materials, and sales strategies. On the Ball is credited with creating the current tagline, “Go Tropical”.
Both sides expressed their eagerness to work together again, after Tropical Roofing decided to internalize their marketing department in 2012. “As a valued friend and resource, On the Ball helped us understand the power of marketing and so they are the logical choice to guide us as we enter the next phase of our market development,” states Richard Zegelbone, CEO of Tropical Roofing.
For over 50 years, Tropical Roofing developed the most dependable roofing materials on the market for industrial and commercial professionals. They make roofing products that repair, restore, and maintain roofing systems for professional roofing contractors.
For more information, visit www.tropicalroofingproducts.com.